Failure to Launch

If you don’t try, you will never fail.

If you don’t leap, you will never fly.

If you continue on the same path, you will never go anywhere different.

Familiar is comforting. Same ole same ole is still the same. Same isn’t worse but it will most definitely get old, stale and boring. Why do you think the best marketing strategy is ”new and improved” because marketers know that we get tired of the same ole same ole.

Familiar is comforting but it will never get you anything different. Sometimes that is why we stay with it….. Change is hard. Change is scary. Familiar may not be what we want but if we dare ourselves to think about something different than that means that we have to do something different. You can’t follow the same ole path expecting different results because that is crazy, but….. but…. if we identify what we want different and don’t do anything about it…….. that is a sign of fear. So sometimes we dont even allow these thoughts…

Sometimes we don’t even allow ourselves to fully think about veering off the path because if we do than we know that we need to change course. Just the act of thinking about change is scary. Thinking about what goals would be and more importantly why is an act of revolt. Act of courage.

It is time to be brave. To recognize that failure is not missing a goal, but not actually creating them. To stand still while not striving for anything is failure.

Time to be brave.

Failure is an option, but the biggest failure is never actually reaching for what you want. Even worse never dreaming what you want.

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